Marketing
Effective marketing is essential for success in the UK jewellery industry, helping retailers, designers, and suppliers connect with customers and stand out in a competitive market. From digital strategies and social media campaigns to traditional advertising and in-store promotions, the landscape is constantly evolving. Jewellery Focus delivers expert coverage on marketing trends, case studies, and insights tailored to jewellery trade professionals. Our reporting explores how businesses across the supply chain are leveraging marketing to drive sales, build brand loyalty, and adapt to shifting consumer behaviours.
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Aug- 2017 -9 AugustEvents
Sam Willoughby steps down from IJL
International Jewellery London (IJL) event director, Sam Willoughby will step down in October, after eight years at the helm and more than 13 years working for Reed Exhibitions. Willoughby and her team have developed many unique features at IJL, including the VIP Diamond Club programme and an 365-day strategy across…
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2 AugustAppointments
EDITOR’S COMMENT: What now for the CMJ?
Much ink has been spilled by the trade press over the sudden and barely explicated departure of Willie Hamilton, the polarising chief executive of the Company of Master Jewellers. Apart from those at the top, it would seem nobody knew he was about to vacate his post, and those in…
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Jul- 2017 -31 JulyRetailers
CMJโs CEO Willie Hamilton steps down
Willie Hamilton, CEO of Company of Master Jewellers (CMJ), has announced his departure from the role after 10 years. The CMJ is a buying group for independent retailers of watches and jewellery in the UK and Ireland and currently has over 150 members. Michael Aldridge, chairman of CMJ, said: โWillie…
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31 JulyDesigners
Henryka prepares to unveil major brand overhaul
Silver and gemstone jewellery specialist Henryka is preparing to unveil a major rebrand. As part of this, it will be offering independent retailers a more focused sales support package that includes contemporary point-of-sale, marketing material and a tailored sales support programme. Henrykaโs new marketing material reflects the brandโs new focus,…
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17 JulyDesigners
Domino launches Diamond Ring Mount collection ahead of IJL
Domino Jewellery has launched a โrevised and reignitedโ addition of pieces to its Diamond Ring Mount (DRM) collection. It promises that the new additions will offer stockists a wider choice and โmore opportunities for personalisationโ. The are 95 rings in the collection ranging from round, princess and fancy-shaped solitaire rings…
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6 JulyDesigners
Annie Haak to launch bespoke bridal collection
Jewellery brand Annie Haak has readied itself for the upcoming wedding season with a new collection of bespoke bridal jewellery. The collection is made up of two different styles of bracelets, each with a choice of seven Swarovski crystals. The sets of bracelets come from either the โGraceโ or โGracefulโ…
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Jun- 2017 -28 JuneDesigners
Leatherman releases world-first multi tool bracelet
Leathermanโs multi-tool bracelet, the Tread, has been exclusively released in the UK by distributors Whitby and Co. In what the firm claims is a world-first, the bracelet serves as a wearable multi-tool piece of equipment. In a hope to capitalise on the upcoming wedding season, the Leatherman Tread is being…
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22 JuneManufacturers
De Beers to consider investing in start-ups
De Beers Group announced the launch of De Beers Ventures, which has been set up to actively consider the acquisition of minority stakes in start-ups and growth companies. The new initiative will consider small investments in areas that may include downstream distribution, consumer brands, marketing platforms, security, cutting and polishing,…
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20 JuneCurrent Affairs
Timex sales and marketing director passes away
Richard Bunt, the recently appointed sales and marketing director of Timex Group UK has passed away whilst on holiday in Krakow, Poland. The 33-year-old fell and hit his head when he leaned out of an electric vehicle to retrieve his sunglasses. He suffered a bleed on the brain as a…
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May- 2017 -26 MayE-Commerce
Amazon offers handmade jewellery with new wedding shop
Amazon has added to its online offerings by launching a new bridal section in its handmade shop. The Handmade Wedding Shop will be offering jewellery, decorations, gifts and invitations amongst others. Customers are offered free two-day delivery with Prime-eligible handmade products. Katie Harnetiaux, head of marketing for Handmade at Amazon…
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