Marketing
Effective marketing is essential for success in the UK jewellery industry, helping retailers, designers, and suppliers connect with customers and stand out in a competitive market. From digital strategies and social media campaigns to traditional advertising and in-store promotions, the landscape is constantly evolving. Jewellery Focus delivers expert coverage on marketing trends, case studies, and insights tailored to jewellery trade professionals. Our reporting explores how businesses across the supply chain are leveraging marketing to drive sales, build brand loyalty, and adapt to shifting consumer behaviours.
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Mar- 2025 -26 MarchRetailers
Pandora unveils new Oxford Street West store
Pandora has announced the launch of its new Oxford Street West store today (26 March), its fourth store on the shopping street. Located at 374 Oxford Street, W1C 1JR, the store offers a new destination for customers to explore Pandoraโs full jewellery collections, including its Lab-Grown Diamonds collection and engraving…
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20 MarchManufacturers
Andre Michael launches crushed gem jewellery range
Hatton Garden-based supplier Andre Michael has launched the โCrushed Collectionโ, comprising rings and pendants featuring crushed natural coloured gemstones and diamonds. The โwhite-labelโ jewellery, set in 18- or 9-carat white or yellow gold, is offered to UK and Irish retailers alongside access to an extensive package of images which they…
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11 MarchRetailers
Pandora launches new charm in support of Unicef
Pandora has launched a new heart-shaped Unicef-inspired silver charm with a blue center-stone, representing Unicefโs signature colour. The launch highlights Pandoraโs ongoing partnership with Unicef, which has raised nearly $14m (ยฃ10.8m) over the past five years to support children and young people worldwide. The Pandora for Unicef partnership supports children…
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Feb- 2025 -26 FebruaryBrand Profiles
Wolf CEO Simon Wolf on celebrating 190 years of the brand and the future of luxury storage
Luxury watch and jewellery box brand Wolf celebrated its 190th anniversary last year and in December was also awarded the prestigious Butterfly Mark by Positive Luxury. It all began when Wolfโs great-great-grandfather, Philipp Wolf I, who was a silversmith in Hanau, Germany, an area still renowned for silver and goldsmithing…
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25 FebruaryManufacturers
Republic of Botswana and De Beers Group confirm diamond partnership
The Government of the Republic of Botswana and De Beers Group have announced that the two partners have now signed the formal new agreements for the 50:50 Debswana mining joint venture. The parties have agreed a 10-year Sales Agreement, which may be extended by a further five years, and a…
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21 FebruaryManufacturers
De Beers revenues plummet 23% in FY24
De Beers has reported a 23% reduction in total revenues to $3.3bn (ยฃ2.61bn) year-on-year, primarily due to a 25% reduction in rough diamond sales to $2.7 billion (ยฃ2.13bn). The consequential impact of lower sales volumes, a lower average price index and higher unit costs resulted in an underlying EBITDA of…
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7 FebruaryRetailers
Berryโs Jewellers to sponsor Willow Burn Hospice Diamonds and Pearls Ball
Berryโs Jewellers has agreed to be the headline sponsor for the Willow Burn Hospice Diamonds and Pearls Ball in March 2024. As a main sponsor, the Newcastle branch of Berryโs Jewellers has donated the main prize for the raffle by gifting the hospice an 18ct White Gold Baguette and Round…
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4 FebruaryManufacturers
De Beers and Botswana secure rough diamond sales agreement
The Government of the Republic of Botswana (GRB) and De Beers Group have agreed a deal establishing a new sales agreement for Debswanaโs rough diamond production. Alongside this, the deal has extended Debswanaโs mining licences in the country beyond 2029. This development is in alignment with the heads of terms…
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Jan- 2025 -24 JanuaryDesigners
Gemfields unveils Rachel Quinn collab
Gemfields has partnered with Rachel Quinn, to launch the Crazy Love collection, featuring Gemfieldsโ Zambian emeralds and Mozambican rubies. Some of the pieces in the collection include the Heart air balloon earrings $ 9,50), the Kiss perfume bottle necklace $5,600 and the Lipstick locket necklace $13,500. Thereโs also the Lucky…
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21 JanuaryRetailers
Signet Jewellers lowers Q4 guidance amid dip in holiday sales
Signet Jewellers has lowered its fourth quarter guidance following lower-than-expected holiday sales. Its same store sales fell 2% for the 10 weeks ended 11 January 11, 2025. Signet Jewellers stated that although its engagement sales were within expectations and its average unit retail (AUR) increased in both bridal and fashion,…
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