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Pandora

Pandora is one of the world’s largest jewellery brands and a major player in the UK market, known for its charm bracelets, accessible luxury positioning, and innovative marketing strategies. Its scale and influence make Pandora a key focus for jewellery retailers, wholesalers, and suppliers monitoring trends in consumer demand, store rollouts, and sustainability initiatives. Jewellery Focus provides comprehensive coverage of Pandora’s UK operations, including product launches, financial updates, leadership changes, and insights into how the brand’s activities shape opportunities and challenges across the trade.

  • Oct- 2023 -
    6 October
    RetailersPandora raises revenue guidance amid strong store sales

    Pandora raises revenue guidance amid strong store sales

    Pandora has upped its revenue guidance for the year to between DKK 34-36bn (£4.2-4.5bn) after seeing a spike in store sales. As part of its Phoenix strategy, Pandora plans to scale up its investments to accelerate revenue growth, brand desirability and store network. This will include building its position as…

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  • Sep- 2023 -
    26 September
    RetailersFinematter secures £2.2m in seed round

    Finematter secures £2.2m in seed round

    Finematter, the circular marketplace with over 150 independent jewellers, has announced the successful second close of its seed round, bringing the total raised to £2.2m. Founded in 2021 and headquartered in London, the company empowers customers to order, repair, remodel, and recycle real jewellery, giving them access to work with…

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  • 21 September
    DesignersPandora launches Game of Thrones collection

    Pandora launches Game of Thrones collection

    Pandora has announced its latest collection which is inspired by the hit HBO show Game of Thrones. The new collection will include 12 pieces which aim to bring the world of the TV series to life. One of the pieces is the Pandora Dragon Egg charm that represents the beginning…

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  • 4 September
    RetailersPandora launches new Diamonds For All campaign

    Pandora launches new Diamonds For All campaign

    Pandora has launched its new Diamond For All campaign featuring Pamela Anderson, Grace Coddington, Justina Miles and more. The new campaign coincides with the launch of its three lab-grown diamonds collections. The three collections include Pandora Nova, Pandora Era and Pandora Talisman. Pandora Nova features round brilliant or princess cut…

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  • Aug- 2023 -
    25 August
    RetailersPandora unveils new store on Oxford Street

    Pandora unveils new store on Oxford Street

    Pandora has unveiled its new store on London’s Oxford Street making it the jewellery retailer’s third and biggest store along the high street. Located opposite Tottenham Court Station’s Elizabeth Line entrance, the new store’s design is inspired by the city of London with a Pandora-infused twist. The “spacious” layout and…

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  • 17 August
    RetailersPandora raises full-year revenue guidance as sales jump 5%

    Pandora raises full-year revenue guidance as sales jump 5%

    Pandora has delivered “robust” results in Q2 2023 as it saw its sales jump 5% and total revenue increase to DKK 5,894m (£675.35m). As a result, the retail jeweller has now updated its organic growth guidance range to +2% to +5%, which was previously -2% to +3%. LFL growth in…

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  • 15 August
    RetailersPandora launches three new lab-grown diamond collections

    Pandora launches three new lab-grown diamond collections

    Pandora has announced the expansion of its lab-grown diamonds assortment with the launch of three new collections. The new collections include Pandora Nova, Pandora Era and Pandora Talisman. Pandora Nova features round brilliant or princess cut stones and introduces a proprietary four-prong setting that reveals more of the diamond. Pandora…

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  • 8 August
    RetailersPandora sees profits fall amid increased costs

    Pandora sees profits fall amid increased costs

    Pandora has reported that its overall profits declined to £44.1m in FY22, down from £57.6m in FY21, according to the latest accounts filed with Companies House for the year ended 31 December 2022. Overall profits decreased as a result of rising costs which increased to £268m in FY22 (2021: £240.1m).…

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  • Jun- 2023 -
    6 June
    RetailersPandora teams up with Stonewall for Pride month

    Pandora teams up with Stonewall for Pride month

    Pandora is joining forces with LGBTQ+ charity Stonewall in support of Pride this summer and 10% of each sale generated from a select range of pride-inspired Pandora charms will be donated to Stonewall. The charms included within the Stonewall partnership include a Rainbow Dangle charm, Pink and Blue Murano charms…

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  • May- 2023 -
    10 May
    RetailersPandora to launch The Little Mermaid collection

    Pandora to launch The Little Mermaid collection

    Pandora has announced the launch of Disney x Pandora The Little Mermaid collection, Journey Beyond the Sea. The seven-piece collection launches on 25 May, with styles including 14K gold-plated Seashell Stud Earrings detailed with realistic grooved lines and set with a luminous white lacquered artificial pearl at the centre. The…

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