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Selfridges

Selfridges is a premier UK department store with a major influence on luxury jewellery retail. Featuring an extensive and curated selection of high-end brands and exclusive collections, it sets trends in design, consumer behaviour, and merchandising. Jewellery Focus reports on Selfridges’ jewellery activity—from concept store refits and pop-up collaborations to exclusive product launches, partnership campaigns, and digital retail innovations. Our coverage equips UK jewellers, designers, and suppliers with insight into Selfridges’ strategies, positioning and emerging trends in premium jewellery retail.

  • Feb- 2024 -
    5 February
    RetailersCassia launches new Sunray Letter and Sunbeam Heart collection

    Cassia launches new Sunray Letter and Sunbeam Heart collection

    British fine jewellery designer and goldsmith Cassia Smith-Bingham has just unveiled her stunning new Sunray Letter and Sunbeam Heart collection. Each initial pendant in the Sunray Letter collection is adorned with champleve enamel, hand engravings and diamonds. With a wide array of luxurious enamel colours to choose from – including…

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  • Nov- 2023 -
    2 November
    DesignersRachel Jackson unveils Dawn O’Porter collab

    Rachel Jackson unveils Dawn O’Porter collab

    Rachel Jackson has announced a new collaboration with TV presenter Dawn O’Porter entitled “Get Out and Dance”. The collaboration is a collection of capsule jewellery including necklaces and rings. It is made up of personalised Disco Ball necklaces, a colour popping ‘Boogie’ necklace, and a ‘WooHoo’ ring. The ‘Get Out…

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  • Aug- 2023 -
    23 August
    DesignersThe Diamond Lab secures 450k funding and appoints new chairman

    The Diamond Lab secures 450k funding and appoints new chairman

    London-based jewellery business The Diamond Lab, founded by Jamie Amelia Patel, has secured a £450,000 Series A funding in its first round of private financing led by investor James Shulman. Additionally, David Duncan-Smith, former managing director of Prada UK and Louis Vuitton UK will be joining the brand as its…

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  • Mar- 2023 -
    16 March
    RetailersLMC launches Busia Collection in partnership with Tomasz Donocik

    LMC launches Busia Collection in partnership with Tomasz Donocik

    La Maison Couture has announced the launch of La Maison Couture x Tomasz Donocik London ‘Busia Collection’, its inaugural jewellery collection in partnership with Earthbeat Foundation. The collection showcases pieces inspired by the native flora of Busia, Uganda, an “important” centre for gold mining and production since 1930. Through this…

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  • 3 March
    DesignersBritish jewellery brand 7879 posts first year revenues of £1.5m

    British jewellery brand 7879 posts first year revenues of £1.5m

    British jewellery brand 7879 has announced revenues of £1.5m for its first year of trading, with revenues set to hit £3m in year two. The company’s quarterly revenues jumped 977% from Q1 to Q4 in the first year’s trading and average order values increased linearly to £500. Repeat customers have…

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  • Jan- 2023 -
    17 January
    DesignersSamantha Siu jewellery launches on Selfridges

    Samantha Siu jewellery launches on Selfridges

    New York-based jewellery designer Samantha Siu has announced that its products are now available on Selfridges online store. A number of the brand’s gold earrings and gold necklaces ‘A Love Affair’ line from the have been made available on the retailer’s site. The range of earrings are handcrafted in Thailand…

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  • 10 January
    DesignersMiphologia launches on Selfridges online

    Miphologia launches on Selfridges online

    Jewellery designer Miphologia has announced that it has launched products on Selfridges online store alongside La Maison Couture. The launch includes a number of gold and silver rings, earrings and necklaces inspired by mythology. All of its jewellery is crafted in solid 925 silver with 18ct gold vermeil and rhodium.…

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  • Nov- 2022 -
    18 November
    Retailers7879 to feature newest collection in Harrods this Christmas

    7879 to feature newest collection in Harrods this Christmas

    7879 has announced that it will be stocked in Harrods for the Christmas season, in which it will feature its latest collection. The collection – comprised of unisex pieces in weighted and solid 24-karat recycled gold or responsibly- mined platinum – is designed in-house, with each piece hand finished, Assay…

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  • 11 November
    EventsCartier launches Selfridges Manchester pop up

    Cartier launches Selfridges Manchester pop up

    Cartier and Selfridges have partnered for the second time to launch a festive pop up at Selfridges Manchester Exchange Square.  The space will reportedly celebrate some of the Maison’s “iconic” collections, including LOVE, Juste un Clou, Santos de Cartier and Tank, amongst others.  Cartier said: “For Cartier, everything begins with…

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  • Nov- 2021 -
    30 November
    RetailersCartier launches pop-up at Selfridges Manchester

    Cartier launches pop-up at Selfridges Manchester

    Selfridges has announced that Cartier has launched its first pop up in Manchester Exchange Square for the Christmas season.  The space features some of the Maison’s “most iconic” collections, including Trinity, Love, Juste Un Clou and more. Additionally, the pop-up centres around a “touch and try bar” where customers can…

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