Signet Jewelers
Signet Jewelers is the UK’s largest specialist jewellery retailer, operating well-known brands such as H.Samuel, Ernest Jones, and Leslie Davis. As a dominant force in the trade, Signet sets the tone for consumer trends, pricing policy, retail strategy, and digital innovation. Jewellery Focus delivers comprehensive coverage of Signet’s activity—store refits and openings, product launches, seasonal sales campaigns, online transformation, and multichannel performance analysis. Our reporting equips UK jewellers, suppliers, and designers with insights into Signet’s market leadership, partnership opportunities, and competitive tactics.
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Apr- 2019 -11 AprilInternational
Signet Jewellers releases first CSR report
Signet Jewelers has released its 2018 Corporate Social Responsibility (CSR) report that highlights the company’s global CSR initiatives. The report includes Signet’s progress toward goals set across its four CSR key areas: people, responsible sourcing, environmental stewardship and charitable giving. For the first time, the company produced an integrated CSR…
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Jan- 2019 -18 JanuaryRetailers
Signet Jewelers sales ‘fall short’ over Christmas
Diamond jewellery retailer Signet Jewelers has reported a 1.3% decrease in total same store sales for the nine week period ending 5 January. According to the group, holiday season performance “fell short of expectations”, as early improvements in refreshed merchandise assortment, digital marketing and OmniChannel were offset by “larger than…
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Aug- 2018 -16 AugustAppointments
Tracr appoints Jim Duffy as GM to lead the next phase of the platform’s development
Tracr, the end-to-end diamond industry blockchain being developed by De Beers Group in collaboration with industry stakeholders, has announced the appointment of Jim Duffy as general manager to lead the next phase of the platform’s development. Duffy is joining Tracr as the platform starts to build greater scale, with more…
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Jun- 2018 -6 JuneRetailers
Signet achieves 81% online sales growth in Q1
Jewellery retail group Signet Jewelers, which owns H Samuel and Ernest Jones, has reported a 5.5% increase in total sales for the 13 weeks ending May 5, 2018. The company’s total sales for the quarter reached $1.5bn (£1.1bn), up 4.3% on a constant currency basis, with the increase in sales…
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May- 2018 -24 MayRetailers
Signet jewellers joins De Beers blockchain platform Tracr
Signet Jewelers will be the first retailer to join Tracr, an end-to-end diamond blockchain being developed by the De Beers group in collaboration with the diamond industry. A project team at Signet will work alongside the Tracr team to ensure the platform meets the needs of the jewellery manufacture and…
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Mar- 2018 -15 MarchDesigners
Signet Jewelers reports ‘challenging’ fiscal year
Signet Jewelers has posted its fourth quarter and fiscal 2018 results, which showed same store sales declined by 5.2% in the fourth quarter and declined overall by 5.3% for the full fiscal year. The groups said it aims to implement its ‘Signet Path to Brilliance’ transformation strategy, in order to…
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Feb- 2018 -20 FebruaryRetailers
Signet CEO responds to Human Rights Watch criticisms
The CEO of Signet Jewellers has responded to criticisms levied against the company and the jewellery industry on the whole in an open letter. Virginia Drosos’s response came after a Human Rights Watch (HRW) report rated the company’s policies towards responsible sourcing as ‘moderate’. In the letter Drosos labels criticisms…
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Dec- 2017 -13 DecemberCurrent Affairs
Cartier boycotts Myanmar ‘genocide gems’, pressure mounts for Signet, Bulgari
Cartier will stop trading in precious stones from Myanmar following pressure from consumers to stop selling ‘genocide gems’. The International Campaign for Rohingya (ICR), advocates for the Rohingya people, called on its 70,000 supporters to lobby the jewellery brand through text messages, calls and emails. The Rohingya are a Muslim…
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Nov- 2017 -29 NovemberProduct Launches
H Samuel launches online prizes advent calendar
H Samuel, owned by Signet Jewelers, are launching an online advent calendar this Christmas as part of its plans to become a more digital-savvy business. The firm hopes adapting offline traditions for online applications will increase its online presence and improve brand visibility. The launch of the Christmas advent calendar…
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Aug- 2017 -25 AugustE-Commerce
Signet Jewelers acquires JamesAllen.com owner, R2Net
Signet Jewelers announced that it has agreed to acquire R2Net for $328m (£256m) in an all-cash transaction. R2Net is the owner of online jewellery retailer JamesAllen.com, as well as Segoma Imaging Technologies, who provides R2Net machines to enable delivery of next-generation digital shopping experience for jewellery. The acquisition will bring…
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