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Signet Jewelers

Signet Jewelers is the UK’s largest specialist jewellery retailer, operating well-known brands such as H.Samuel, Ernest Jones, and Leslie Davis. As a dominant force in the trade, Signet sets the tone for consumer trends, pricing policy, retail strategy, and digital innovation. Jewellery Focus delivers comprehensive coverage of Signet’s activity—store refits and openings, product launches, seasonal sales campaigns, online transformation, and multichannel performance analysis. Our reporting equips UK jewellers, suppliers, and designers with insights into Signet’s market leadership, partnership opportunities, and competitive tactics.

  • Jan- 2016 -
    7 January
    RetailersSignet Jewelers reports Christmas sales growth of 5%

    Signet Jewelers reports Christmas sales growth of 5%

    Jewellery retail giant Signet Jewelers has reported a 5% increase in total sales over the Christmas period when compared with the previous year. The US-based group, which is the parent company of UK retail brands H Samuel and Ernest Jones, also reported a growth in same-store sales of 4.9% during…

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  • Nov- 2015 -
    25 November
    RetailersSignet Jewelers sales up 3.3% in Q3

    Signet Jewelers sales up 3.3% in Q3

    Jewellery retail giant Signet Jewelers has reported a 3.3% increase in same-store sales in its third quarter financial results.  The group – parent company of H Samuel and Ernest Jones – reported that total sales were also up 3.3% for the 13 weeks ending 31 October, 2015, to $1.216bn (£805m)…

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  • 25 November
    RetailersErnest Jones to open at London Designer Outlet

    Ernest Jones to open at London Designer Outlet

    Ernest Jones, the diamond jewellery and watch retailer, is set to open a new store at London’s only outlet centre, London Designer Outlet (LDO). The retailer – owned by the Signet Jewelers group and was established in 1949 – will unveil its 1,786 sq ft outlet store at LDO in…

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  • Sep- 2015 -
    16 September
    Current AffairsUS high schools to run jewellery sales courses

    US high schools to run jewellery sales courses

    The Diamond Council of America’s Beginning and Advanced Jewelry Sales courses have been approved by the Louisiana Department of Education for use in the state’s high schools. The move means Louisiana students will be able to choose jewellery sales as a formal study area and gain knowledge and skills for jewellery retail.…

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  • Aug- 2015 -
    27 August
    RetailersSignet reports same-store sales growth of 4.2% in Q2

    Signet reports same-store sales growth of 4.2% in Q2

    Jewellery retail conglomerate Signet Jewelers reported an increase in sales in its second quarter financial results, beating its expectations for the period. In the 13 weeks ending August 1, Signet reported an increase in same-store sales of 4.2%, while total sales were up 15.1% to $1.4bn (£908m) compared with the…

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  • Dec- 2014 -
    3 December
    Current AffairsCongo arms funding: jewellers urged to join the fight

    Congo arms funding: jewellers urged to join the fight

    Non-profit organisation The Enough Project has urged jewellery retailers to “develop transparent policies about their gold sourcing practices” to prevent funds going to armed groups in the Democratic Republic of Congo.  The group has called for jewellers to commit to sourcing from only certified conflict-free gold refiners and to invest…

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  • Nov- 2014 -
    5 November
    Trade OrganisationsDDI to manage Kimberley Process technical assistance

    DDI to manage Kimberley Process technical assistance

    The Diamond Development Initiative (DDI) has begun coordinating the ‘technical assistance’ function of the Kimberley Process with the help of a grant from Signet Jewellers.  The Kimberley Process Certification Scheme (KPCS) is a joint government, industry and civil society initiative to stem the flow of conflict diamonds, especially those used…

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  • Aug- 2014 -
    29 August
    EconomySignet Jewelers report 17.1% UK sales increase in second quarter

    Signet Jewelers report 17.1% UK sales increase in second quarter

    Signet Jewelers, the parent company of Ernest Jones and H.Samuel, has reported a total increase of 17.1% in UK sales in its second quarter financial results.  Same-store sales increased by 4.4% in the same period, while total sales reached $162.9m (£98.2m) in the UK. Online sales in the UK increased…

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  • Jul- 2014 -
    2 July
    InternationalSignet Group announces major management re-shuffle

    Signet Group announces major management re-shuffle

    Signet Jewelers today announced that Ronald Ristau resigned from his position as CFO, as did Theo Killion, the president and CEO of the recently acquired Zale division.  Current senior vice president and controller Michele Santana has been promoted to CFO designate, effective immediately, and George Murray, Signet’s current chief integration management…

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  • Nov- 2013 -
    14 November
    InternationalSignet purchases Botswana diamond polishing factory

    Signet purchases Botswana diamond polishing factory

    The world’s largest jewellery retailer, Signet Jewelers, has announced the acquisition of a Botswana-based diamond polishing factory from H&A Cutting Works, a subsidiary of Exelco. The acquisition is part of the company’s plans to significantly advance its rough-diamond sourcing and manufacturing, and it described the new factory as an “important…

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