Features
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Jul- 2019 -12 July
My Store: Alex Monroe Jewellery
Alex Monroe Jewellery was founded by its eponymous owner over 30 years ago after training at the Sir John Cass School of Art in London, launching his first collection in 1987. All of Monroe’s work is handmade in England from metals that are 60% recycled and 40% virgin, the virgin…
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11 July
Ecommerce handbook: Atelier VM
Give me a brief description of your business? Atelier VM is an Italian contemporary fine jewellery brand which we, Marta Caffarelli and Viola Naj-Oleari launched back in 1998. The Atelier VM story initially began in NYC where we were creating pieces exclusively for the Barney’s customers. From there, we launched…
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9 July
Manufacturer files: Shetland Jewellery
“We do very traditional jewellery making here,” says Sophie Whitehead, workshop manager at Shetland Jewellery, “so the whole process is very personal, and means that the jeweller is actually getting to progress the piece themselves and get the satisfaction from doing that.” The jewellery manufacturer was founded in 1953 by…
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8 July
Why sustainability is the key to targeting millennial jewellery shoppers
Millennials have been called a generation of industry-killers. The buying trends of this iconoclastic age group have severely dented several industries, including beer, napkins and mayonnaise. The spending power (or, more importantly, non-spending power) of millennials shouldn’t be underestimated. Forbes declared them the generation with the highest buying potential. So,…
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5 July
How can the luxury watch industry survive?
The Swiss watch industry has dominated ever since the 1800s when farmers began assembling handcrafted mechanical watches during harsh winter months. Today Swiss watches are synonymous with luxury and prestige. But can the Swiss watchmaking industry survive? Technology Millions of consumers are investing in the convenience of having a mini-computer…
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4 July
Funding your jewellery business
It will come as no shock to hear that the jewellery market is exceedingly competitive, with countless retailers out there offering customers a wide range of styles, at a varying range of price points. However, jewellery is always in high demand; research shows that annual global sales of €148bn are…
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2 July
60 Second Interview: Hiten Shah – director of Diamond Heaven
Q1) Describe yourself in three words. Motivated, hardworking and focused. Q2) How did you get to be where you are today? Through hard work and determination. I started up on eBay in 2004 when I saw a gap in the market to provide high-quality jewellery to people at the right…
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Jun- 2019 -27 June
Turning savvy shoppers into loyal customers
Omnichannel shopping has presented retailers with new opportunities to utilise a multitude of customer touchpoints relating to purchases, offers and product launches, to push their brand to the forefront of consumers’ minds and obtain mass customer engagement data, often within a single day. This data can be utilised by brands…
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25 June
Personalised delivery is the future for retailers
The retail and e-commerce marketplace is extremely crowded, with hundreds of brands constantly competing against each other to win basket conversions. It’s no secret that many retailers, especially those based on the UK high-streets, have been struggling over the past few years. Big brands including Debenhams, John Lewis and Mothercare…
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24 June
Personalisation and its role in retail
In order to encourage footfall and, by extension sales, retail stores are having to work twice as hard to stand out. This is particularly true for bricks-and-mortar stores, where competition is not only restricted to other stores in the area but the digital platform too. But both offline and online…
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