Branding
Branding is a critical element of success in the UK jewellery trade, shaping how retailers, designers, and suppliers connect with consumers, build loyalty, and differentiate themselves in a crowded market. From visual identity and storytelling to packaging and digital presence, effective branding drives sales and strengthens market position. Jewellery Focus provides insights on branding strategies, industry trends, and case studies to help trade professionals develop and refine their brand identity for maximum commercial impact.
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Jun- 2023 -6 JuneRetailers
Pandora teams up with Stonewall for Pride month
Pandora is joining forces with LGBTQ+ charity Stonewall in support of Pride this summer and 10% of each sale generated from a select range of pride-inspired Pandora charms will be donated to Stonewall. The charms included within the Stonewall partnership include a Rainbow Dangle charm, Pink and Blue Murano charms…
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5 JuneRetailers
F.Hinds unveils refurbished Nuneaton store
Family owned and run jeweller, F.Hinds, has unveiled its newly refurbished Nuneaton store. F.Hinds first opened its doors in Nuneaton 36 years ago, in 1987. The new Nuneaton F.Hinds store refit features modernisation to match the current F.Hinds branding, new wall decoration, carpet, and a new seated area for serving…
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May- 2023 -12 MayRetailers
F.Hinds unveils refurbished Wrexham store
Family-owned and run jeweller F. Hinds has recently refurbished its Wrexham branch, located at the Eagles Meadow Shopping Centre. F.Hinds, which has been a family business since it was established in 1856, first opened its doors in Wrexham 12 years ago and has since become a “well-loved” part of the…
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Mar- 2023 -29 MarchRetailers
F.Hinds unveils revamped Stroud store
F.Hinds has unveiled its refurbished Stroud branch, located at Five Valleys Shopping Centre. F.Hinds, which has been a family business since it was established in 1856, first opened its doors in Stroud in 1973. The new Stroud F.Hinds store features modernisation to match the current F.Hinds branding, new wall decoration,…
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2 MarchRetailers
Bradley’s Jewellers receives first King Charles hallmark
Independent retailer Bradley’s Jewellers York has become one of the first people to have a piece of jewellery with the new hallmark of King Charles II. Owner Kay Bradley was able to get a Fabergé Yorkshire Rose Egg Surprise Locket in 18k white gold stamped with the hallmark at the…
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Feb- 2023 -16 FebruaryRetailers
F.Hinds unveils Dover store refurbishment
Family owned jeweller F.Hinds has recently refurbished its Dover branch, which first opened in 1985. The new refit features a “modernisation” of the site to match the company’s current branding, with new wall decorations, a new carpet and a new seated area for serving customers. The store provides a large…
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Jan- 2023 -5 JanuaryEvents
NAJ Summit names new dates and venue for 2023
The National Association of Jewellers has announced the dates and new venue for the 2023 NAJ Summit, which will take place in The Park Regis, Birmingham from 24 to 26 of June. The weekend will feature the Valuers Conference hosted by the Institute of Registered Valuers, a revised supplier showcase,…
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May- 2022 -9 MayNews
Nivoda launches new website amid rebrand
Nivoda, the online diamond marketplace, has announced a rebrand of the business, including the launch of a new website to celebrate its fifth anniversary. The new website will include an updated design and improved user experience. The company also revealed it will be adding gemstones to the platform later this…
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Feb- 2022 -21 FebruaryAuctions
Myne London to host inaugural charity ball in March
London-based ethical emerald supplier, Myne London, has announced it will raise funds through its inaugural charity ball for lapidary communities in the northern regions of Pakistan. The Myne London Foundation was created in September 2021 to support women in Pakistan by giving their daughters the funds they need for school…
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Feb- 2021 -23 FebruaryDesigners
Swarovski unveils new brand identity
Swarovski has unveiled a new brand identity that reportedly centres around a “bold vision that celebrates crystal in all its forms”. The rebrand has been launched under the helm of creative director, Giovanna Engelbert, and sees the Swarovski Swan reimagined through the “filter of the Wonderlab”, Engelbert’s “imaginary crystal world”. …
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