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Ruby

Rubies hold a prized place in the jewellery industry, renowned for their vibrant colour, rarity, and enduring appeal in both fine and fashion collections. For UK jewellers, designers, and wholesalers, rubies offer opportunities to cater to high-end markets and customers seeking birthstones or symbolic pieces.

Jewellery Focus provides expert coverage on rubies, including sourcing challenges, market trends, pricing developments, and innovations in treatments and certification. Our reporting helps trade professionals navigate the commercial and technical aspects of working with this sought-after gemstone.

  • Feb- 2020 -
    10 February
    EventsCosta Coffee to give away £25k worth of rubies

    Costa Coffee to give away £25k worth of rubies

    Costa Coffee and Deliveroo have partnered up to offer customers the chance to win £25k worth of ruby gemstones.  Inspired by Costa Coffee’s limited edition menu offering, the Ruby Cocoa Hot Chocolate, the giveaway promotion will run until Valentine’s Day. Customers who order the drink from participating sites through Deliveroo…

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  • Oct- 2019 -
    11 October
    E-CommerceE-Commerce Handbook Case Study: Ruby & Oscar

    E-Commerce Handbook Case Study: Ruby & Oscar

    Give me a brief description of your business Ruby & Oscar was established in 2018. We offer lab created and natural, semi precious stones set within a selection of silver and gold designs. Operating solely online, we are able to pass on excellent savings directly to our customers. What is…

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  • Aug- 2019 -
    9 August
    E-CommerceRuby & Oscar celebrates bumper year of trade

    Ruby & Oscar celebrates bumper year of trade

    Online jewellery store Ruby and Oscar is celebrating a bumper year of trade as it marks its first birthday this August with £1m in turnover. The north east-based company, which specialise in handcrafted gemstone jewellery, saw profit from within its first month of trade thanks to its strong online presence…

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  • Nov- 2018 -
    27 November
    FeaturesFocus On: Wedding and engagement rings

    Focus On: Wedding and engagement rings

    Whilst traditions remain strong – at least in the UK – more often than not the groom will choose the engagement ring for the bride. Stolen £20k gorilla returned to Karma Sanctum hotel But new research, conducted on behalf of Diamonds Factory by OnePoll and reported on JewelleryFocus.co.uk, showed that…

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  • 20 November
    Q&A SessionsCompany Q&A: Pranda UK

    Company Q&A: Pranda UK

    Tell us a bit about the history of Pranda Pranda UK is a wholly owned subsidiary of Pranda Jewelry and was established in Thailand over 40 years ago. It specialises in manufacturing gold and silver gem set jewellery along with high end fashion jewellery. The UK subsidiary is effectively the…

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  • Oct- 2018 -
    16 October
    AppointmentsBonhams appoints Brett O’Connor as senior international jewellery director

    Bonhams appoints Brett O’Connor as senior international jewellery director

    The international auction house Bonhams has announced the appointment of Brett O’Connor as senior international jewellery director and senior VP US. O’Connor will also join the US executive team. US-born O’Connor takes up his new position at the start of November based in Bonhams New York office. O’Connor is an…

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  • Sep- 2018 -
    20 September
    FeaturesWhy Valentine’s Day is more important than you think

    Why Valentine’s Day is more important than you think

    Too many jewellers look at Valentine’s Day as just another day to sell more jewellery than they would on an average day. They prepare for it by making sure they have enough heart-shaped jewellery and perhaps more diamond stud earrings then usual and that’s about it. What a mistake. They…

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  • 14 September
    FeaturesVoice on the High Street: Suttons & Robertsons

    Voice on the High Street: Suttons & Robertsons

    When was Suttons & Robertsons founded? Suttons & Robertsons is one of London’s oldest active pawnbroking businesses with a focus on luxury goods. Our heritage of service began with Thomas Miller Sutton when he founded his pawnbroking business in 1770. Robertsons, established in 1797, was not far behind, and remained…

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  • Aug- 2018 -
    10 August
    AdviceAre online-only auctions the future?

    Are online-only auctions the future?

    The internet puts the world at our fingertips and e-commerce means we no longer have to leave the house for required goods. As trust in trading on the internet grows, higher quality, luxury goods are becoming more readily available and people are less worried when it comes to making high…

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  • 1 August
    FeaturesWhy salespeople get returns

    Why salespeople get returns

    Most sales assistants do not know the real reason why a customer returns a piece of jewellery, especially after the holidays. Therefore, they ask the customer: “Can I show you something else?” “What was it you didn’t like?” These questions turn off customers because they are interrogating and this puts…

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