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Swarovski

Swarovski is a global leader in precision-cut crystal jewellery and accessories, renowned for its innovation, trend-led designs, and broad consumer appeal. With a strong presence in the UK market, Swarovski’s retail strategies, product launches, and collaborations influence both the fashion jewellery segment and supplier trends across the trade. Jewellery Focus provides comprehensive coverage of Swarovski’s activities, offering insights into its market performance, brand initiatives, and the impact of its operations on UK jewellers, designers, and wholesalers.

  • Dec- 2017 -
    22 December
    FeaturesAnnie Haak

    Voice on the High Street – Annie Haak

    NAME: Annie Haak Designs LOCATION: Petersfield, Hampshire   YEAR ESTABLISHED: 2009 NUMBER OF STAFF: 16-20 WEBSITE: www.anniehaakdesigns.co.uk When was Annie Haak founded? Annie Haak was founded in 2009 when Annie’s husband Johnny was involved in a motorcycling accident on the tropical island of Bali. Annie flew out to Bali to…

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  • 5 December
    DesignersGecko

    Gecko to showcase seven collections at J and W 2018

    Jewellery supplier Gecko has announced that it will be showcasing seven collections at 2018’s Jewellery and Watch Birmingham. This award-winning company offers ranges for men, women and children, including brands such as Orla Kiely, Fiorelli Jewellery, Fred Bennett, D for diamond. This also includes the brand’s in-house collections from Elements…

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  • Nov- 2017 -
    9 November
    Designers
    Swarovski releases ‘all-star’ Christmas campaign

    Swarovski releases ‘all-star’ Christmas campaign

    Following in the success of previous years, this Christmas sees the launch of a new star-filled Swarovski campaign, celebrating highlights from the Autumn Winter ’17 collection brilliance for all. Launched with a Crystal Wonderland Party during Milan Fashion Week, the new Christmas campaign and television advertisement features Swarovski’s brand ambassador…

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  • Oct- 2017 -
    16 October
    DesignersNorthern Lights

    Annie Haak releases Northern Lights collection

    British jewellery brand Annie Haak has released its new Northern Lights collection. Following on from the SS17 Heavenly Collection, the new AW17 collection is inspired by – and takes its name from – The Northern Lights. The colours seen during the luminescent natural phenomenon are reflected in the sterling silver…

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  • Aug- 2017 -
    9 August
    DesignersAdore Jewellery

    Adore Jewellery a/w collection launches online

    Adore’s new a/w 2017 collection has launched online with a range that has been inspired by modern simplicity. The range features new ear crawlers, adjustable bracelets, statement cocktail rings, and asymmetrical necklaces. The interplay between a mix of materials and elements is a key theme throughout the new range which is…

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  • Jul- 2017 -
    6 July
    DesignersAnnie Haak

    Annie Haak to launch bespoke bridal collection

    Jewellery brand Annie Haak has readied itself for the upcoming wedding season with a new collection of bespoke bridal jewellery. The collection is made up of two different styles of bracelets, each with a choice of seven Swarovski crystals. The sets of bracelets come from either the ‘Grace’ or ‘Graceful’…

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  • Jun- 2017 -
    15 June
    DesignersSwarovski

    Swarovski unveils new Remix range

    Swarovski has unveiled its new Remix collection as part of its AW17 releases. The new range features bracelets with invisible magnetic closures which can be continuously added to. The pieces can be customised and lengthened to be worn as wraparound bracelets, necklaces, or body chains. It is made to appeal…

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  • 2 June
    CelebritiesUrban Fantasy

    Swarovski enlists global influencers for Urban Fantasy collection

    Swarovski has recruited a host of global influencers to launch its new Urban Fantasy collection. The autumn/winter range has been inspired by cities of “contrast and excitement” and the ambassador is model Karlie Kloss. Jourdan Dunn, Ruby Rose and Fei Fei Sun are also among those who pushing the message…

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  • Mar- 2017 -
    29 March
    DesignersYoshii Hiroshi figurine Hoot - Lets Celebrate

    Swarovski collaborates with designers for two new collections

    Swarovski has teamed up with two designers to create contemporary collections featuring the company’s signature crystal figurines.  British artist Arran Gregory and Japanese digital artist Yoshii Hiroshi will be interpreting the classic Swarovski ornaments with their own artistic flair. Arran Gregory looks at the connection mankind has with animals, wildlife…

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  • Sep- 2016 -
    23 September
    DesignersWolf & Badger and Swarovski announce collaboration

    Wolf & Badger and Swarovski announce collaboration

    Independent brand and multi-channel retailer Wolf & Badger has announced a collaboration with crystal jewellery firm Swarovski. The collaboration will see a range of Wolf & Badger designers, inspired with Swarovski elements, showcased within a brand new arm of the retailers website and in its physical stores in Dover Street,…

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